Measure & Improve Parent Satisfaction

Collect NPS scores and detailed feedback from parents at every admission stage. Identify what's working and what needs improvement — before negative reviews appear online.

  • Automated NPS survey triggers
  • Stage-specific feedback collection
  • Sentiment analysis on responses
  • Actionable improvement insights
  • Trend tracking across seasons
  • Close-the-loop follow-up workflows

Sound Familiar?

  • No idea how parents feel about the process: Real-time NPS scores and sentiment tracking at every stage
  • Negative reviews appearing on Google without warning: Catch dissatisfied parents early and resolve issues proactively
  • Feedback collected but never acted upon: Automated alerts and follow-up workflows for low scores

Complete Satisfaction Surveys Features

Everything you need to modernize your school's satisfaction surveys.

  • NPS Scoring: Industry-standard NPS surveys sent automatically at key admission milestones.
  • Custom Surveys: Create stage-specific surveys with rating scales, multiple choice, and open text fields.
  • Sentiment Analysis: AI analyzes open-text responses to identify common themes and sentiment.
  • Alert on Low Scores: Instant notifications when a parent gives a low NPS score — enabling immediate intervention.
  • Trend Dashboards: Track NPS trends by stage, counsellor, grade, and admission season.
  • Close-the-Loop: Automated follow-up workflows for detractors — assign to senior staff for personal outreach.

Get Started in 4 Simple Steps

  1. Configure Triggers: Set when surveys are sent: after campus visit, post-interview, post-enrollment, etc.
  2. Collect Responses: Parents receive surveys via WhatsApp/email and respond in seconds.
  3. Analyze Feedback: Dashboard shows NPS scores, sentiment trends, and common themes.
  4. Act & Improve: Follow up with detractors. Implement improvements based on feedback themes.

Frequently Asked Questions

What is NPS?

Net Promoter Score (NPS) is a widely-used metric measuring customer satisfaction. Parents rate 'How likely are you to recommend our school?' on a 0-10 scale.

When are surveys sent?

You configure triggers: after campus visit, post-interview, after enrollment, or at any pipeline stage. Surveys are sent automatically via WhatsApp or email.

What happens when a parent gives a low score?

An instant alert is sent to the admission manager. A follow-up task is auto-created for a senior counsellor to personally reach out and address concerns.

Can I see trends over time?

Yes. The dashboard shows NPS trends across admission seasons, stages, counsellors, and grades — helping you track improvement.